Interactive

Overview

The purpose of Macy's Dress Finder is to help customers easily discover the perfect dress for any occasion by providing a personalized, streamlined shopping experience. It guides shoppers through a series of filters based on preferences such as body type and occasion, making it quicker and simpler to find dresses that match their specific needs.

Role

Lead UX Designer

Goal

The Dress Finder aims to enhance the shopping experience by offering tailored recommendations, reducing the time and effort needed to browse, and ensuring customers feel confident in their purchase decisions.

Macy’s Impulse

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

Macy’s BarIII